USAID Visited the RUML Biyayang Lokal Launching in Valenzuela City
USAID Deputy Administrator Paloma Adams-Allen and Mission Director Ryan Washburn joined the Rural-Urban Market Link (RUML) team for the launch of Biyayang Lokal in Valenzuela City on 21 March 2024. Biyayang Lokal, a subprogram under RUML, aims to promote and link farmers’ products to the urban markets and deliver affordable, fresh, and nutritious food via […]
RUML forging partnerships on digital innovation platforms
RUML met with Mastercard and Deliver-E to forge partnerships on digital innovation platforms. Supported by the USAID, the platform will streamline information sharing among rural farmers’ produce and facilitate access to urban markets. The design involves platform delivery by Mastercard for RUML, while Deliver-E focuses on seamless logistical operations or delivery from farm to market. […]
Future partnership to deliver fresh opportunities through wide dealership network
The Rural-Urban Market Link (RUML) recently met with the Personal Collection team to discuss future collaboration to bring fresh opportunities to communities. The dialogue concerns piloting RUML’s mechanism with Personal Collection’s mission to provide their 1.2 million loyal dealers with fresh and nutritious commodities nationwide through an innovative/extension program. Likewise, the initiative plans to expand […]
RUML Launching of Biyayang Lokal Expansion in Caloocan City with PhilSSA and KCOOP
The Rural-Urban Market Link (RUML) team gathered 76 motivated Sari-sari (variety) store and Eatery owners during the launching of Biyayang Lokal Expansion in Caloocan City on 26 January 2024. The event highlighted the signing of agreements between GlowCorp-PBC, KCOOP, and PhilSSA, with representations from the USAID’s Agreement Officer’s Representative (AOR) Ms. Princess Shimmadar Manaois-Battung, USAID’s […]
RUML responding to impact of climate- with farmers and fisherfolks
The Rural-Urban Market Link (RUML) team recently organized an orientation with the Mansalay Farmers and Fisherfolks Development Cooperative (MAFFDECO) to discuss the challenges of climate change. MAFFDECO is a farmers’ organization (FO) from Mansalay, Mindoro Oriental, engaged in farming and fishing, with 3,385 members predominantly women and nearly 30% youth. Presently, the FO is […]
Pilot launch of Biyayang Lokal expansion leveraging small businesses and communities
The Rural-Urban Market Link (RUML) project has reached a significant milestone with the pilot launch of Biyayang Lokal expansion in Caloocan City. Productive meetings and fruitful collaboration between RUML and KCOOP through PhilSSA have led to this groundbreaking initiative aiming to streamline ordering and distributing rice as an identified pilot product. Additionally, KCOOP will consolidate […]
Creating mechanisms on farm planning and production benefitting the farmers
The Rural-Urban Market Link (RUML) team organized an orientation on farm production and planning for suppliers to Buklod Agrarian Reform Community Multi-Purpose Cooperative (BBARC-MPC) at Buenavista, Quezon Province, on 25 January 2024. BBARC-MPC is a 2,200-member cooperative under NATCCO and is engaged in planting lowland vegetables. The insightful gathering was attended by 18 participants, 13 […]
Understanding the business models and operations of community small-business enterprises
The Rural-Urban Market Link (RUML) team visited and interviewed selected lead store, carinderia (eatery), and sari-sari (variety) owners on {specific dates} at {place). The activity collaborates with the Partnership of Philippine Support Service Agencies (PhilSSA) and Kabuhayan sa Ganap na Kasarinlan Credit and Savings Cooperative (KCOOP) under the Biyayang Lokal initiative, which aims to understand […]
RUML Annual Assessment and Planning 2023
The Rural-Urban Market Link (RUML) project organized its annual assessment and planning for 2023 at the Partnership Center in Quezon City. The objectives of the meeting are to review and assess the project’s progress, discuss the successes and challenges faced, and identify the actions and strategies for improvement. Similarly, the gathering aimed to draw out […]
Handcrafted products from farmers and fisherfolks – an RUML holiday season’s theme
The Partnership of Philippine Support Service Agencies (PHILSSA) attended a two-day bazaar at the Ateneo De Manila University (Katipunan Campus) on November 13-14, 2023, organized by the Office for Social Concern and Involvement (OSCI) – Ateneo de Manila University. The event featured a pleasant array of handcrafted products by rural farmers and fisherfolks across the […]
